Part of the "More Human Side of Engineering" campaign for Lincoln, this spot focuses on the Navigator's best-in-class third row leg room. Keeping in tone with the rest of the campaign, we showcase the spacious design of the vehicle in a very human way. Performance artists are able to unfurl themselves from constrained positions as the choreography acts as a catalyst to expand the seating area to match the design of the Navigator.
Creative Direction & Art Direction while at Hudson Rouge.